Publisher Models

Digital AdMedia provides different models to help you interactive and engaging customer experience and this leads to inventory enhancement and further increase CPM and high fill rates. The following category of ads are available.

  • Display
  • Mobile
  • Video
Display

Display advertising is form of graphical advertising in the Internet in which can be embedded in various applications like Web pages, Email, IM applications. These ads are often called as banners and most used banners are 728x90, 300 x 250, 160 x 600, 120 600 and 468 x 60. We provide rich display advertising even in local languages using standard and non- standard IAB sizes.

Mobile

Mobile is the future. We believe strongly in it. If you have mobile content and mobile compatible website, we help in making sure we provide you the best mobile ads.

If you create a mobile ad unit for "All phones" WAP mobile ads, high-end text and image ads in the mobile leader board format can be dynamically displayed depending on the type of device requesting the page.

Android, iOS, windows and other devices with full HTML browsers support our advertisements.

Standard Mobile Ad Sizes

In Dec 2011 the Mobile Marketing Association released a new set of standard ad sizes for both publishers and advertisers.

These standard ad units will help ease the transition into mobile as the medium becomes an everyday part of the media plan and a number of local media mobile sites have already adopted some of these ad units (300x50, 320x50 and 216x36 being the most popular).

Full-Feature and Smartphone Standard Ad Units:

  • 120x20
  • 168x28
  • 216x36
  • 300x250 (Smartphones Only)
  • 300x50 (Smartphones Only)
  • 320x50 (Smartphones Only)
Video

The most commonly used Video Ad Models are

  • Video Ad
  • Video ad along with companion
  • Overlay to Video Ad


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